Use Customer Service To Gain Sales
What is your CUSTOMER SERVICE like?
Do your customers rave about your CUSTOMER SERVICE?
Or do your customers say your CUSTOMER SERVICE leaves much to be desired?
Surveys consistently show that consumers rate CUSTOMER SERVICE as highly as the products they buy. Customers will even avoid buying good products if the CUSTOMER SERVICE is poor.
If you can offer much better customer service than your competitors, then you will steal their customers.
Use customer service to gain sales.
Many Businesses Do Not See The Merits In Offering Good Customer Service
But so many business owners in the UK do not recognize how highly customers rate CUSTOMER SERVICE - and when they have this attitude, they are literally throwing sales away and losing customers.
Poor CUSTOMER SERVICE is evident everywhere, but as a business owner, you can literally ‘cash in’ on this - have BETTER CUSTOMER SERVICE than your COMPETITORS and YOU should take their CUSTOMERS and GAIN SALES.
Offer Excellent Customer Service
In fact, make your CUSTOMER SERVICE as good as it is possible to make it - make your CUSTOMER SERVICE EXCELLENT!!
Take a long hard look at it, pull it apart and analyse in detail the CUSTOMER SERVICE that you offer and ask yourself TWO BIG QUESTIONS:-
“HOW CAN I MAKE MY CUSTOMER SERVICE EXCELLENT?”
“WHAT WOULD I WANT FROM MY COMPANY AS A CUSTOMER?”
Businesses That Offer Excellent Customer Service Always Out Perform Others
Businesses that go the ‘extra mile’ and deliver EXCELLENT CUSTOMER SERVICE always do much better than their competitors - always.
YOU must do the same.
Set Yourself The Objective Of Giving Excellent Customer Service
So, set yourself the OBJECTIVE to make your CUSTOMER SERVICE EXCELLENT and do it NOW!!
Have a GOOD THINK about your CUSTOMER SERVICE, ANALYZE IT, PULL IT APART and see how YOU CAN IMPROVE IT.
If you would like to talk more about this with me, please contact me here:
I think customer means more today than it ever has done.
With everything being so transparent and the power of the consumer, small businesses need to try even harder to look after their clients.
If they don’t, someone else will!
You are right, Des. I always advice my clients to make their businesses customer-centric, focusing everything on the customer. Almost without exception when businesses adopt this strategy and implement it right, they always see customer numbers, retention and sales grow. Robert